We started with a question: "How can we help people study and work productively without eyestrains?​"

​Twenty years ago, people managed to obtain knowledge with few resources and limited digital tools. So BOOX, pronounced as "books," was born. With our first eReader launched in 2009, we intend to bring fundamental changes to people's work and study though innovative ePaper solutions.

  • Brand Mission

    BOOX is dedicated in providing innovative ePaper devices that make reading, working, and creating smarter and more comfortable. Each product is thoughtfully designed to reduce eye strain while helping you stay productive and focused.​

    ​It’s more than just going digital—it’s a gateway to limitless learning, uncompromised creativity, and a clearer, more mindful way of living and growing.​

  • Brand Vision

    To be the preferred ePaper tablet and device brand in the Philippines, providing every Filipino with eye-friendly, efficient, and future-ready screen solutions for learning, work, and creativity, all for better productivity.​

WHAT MAKES BOOX DIFFERENT?​

Aspiring. Persistent. Innovative.​

​We combine bold vision, long-term commitment, and continuous innovation to deliver a superior E Ink experience. ​

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Adapting quickly to user needs, BOOX provides at least 3 years of firmware updates, and offer up to 10GB of free cloud storage to ensure lasting support. ​

Aspiring

Build the Best Products

Since 2008, we've been working to build the most powerful E Ink devices in the market. They can relieve your digital eyestrains, but they also help you achieve better results in your tasks. We constantly iterate our products to make them perform better and adapt to more users' needs.

Persistent

Always Improve for Better

We have overcome many difficulties and have made our commitment to users. So persistence is a critical factor in our development. And that's why we promise at least 3-year firmware updates for every product and 10GB of free cloud storage for every user. Every improvement is the result of persistence and commitment.

Innovational

Not Bound By Conventions

We made the first 13.3" E Ink tablet with front lights (Max Lumi) and the first 10.3" digital paperlike tablet with ultimate flexibility (Note Air2). Breaking the record with many first-seen products and disrupting the E Ink products, we have never been trapped by the conventions of design, firmware and software. Where there's user need, there's BOOX.

Make A Difference for Everyone

Everyone can improve productivity in life and work. And every business can optimize their product lines. We just make the difference happen easily.